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AI-First Product Management ProDegree
India’s only program built in direct collaboration with Industry & product leaders from
Career Transitions
550+
in Product
Duration
6 Months
( Weekend Batches)
Tools
15+
AI-powered tools
Application Deadline
India’s product story
Like many other roles being reshaped by AI, product management is undergoing a profound transformation. Today’s Product Managers must not only understand how to harness AI to drive success, but also possess the technical skills to enhance existing products and create entirely new AI-powered offerings.
Global Program Director & COO, IBM Skills Network
25,000+
Open Product Manager roles in India
12L - 35L+
Salary range for product managers
2X
Demand for Product Managers with AI knowledge since 2023
B2B SaaS & D2C
Are the hottest hiring sector
The only product management program designed for advanced, industry-aligned AI learning.
1591+
GenAI patents
IBM holds the highest number of GenAI patent applications globally, ahead of Google and Microsoft.
100 million+
AI product users
Learn from the Creators of Watsonx , the AI platform trusted by Fortune 500s
10
Recognized Certifications
Earn 10 course-level certificates plus the full IBM AI Product Manager Professional Certificate.
IBM
Skills Network
Get access to a learning platform that takes you from fundamentals to the entire product lifecycle, including AI.
Program highlights
The Product Studio™
India’s only hands-on product playground, powered by top industry mentors. Learn through teardown labs, Feature Showcases, failure sprints, and pivots, real-world experiences no one else is teaching.
IBM AI Certification
India’s only product management program in Collaboration with IBM. Earn their AI Product Manager Professional Certification and gain real-world AI expertise.
Gen AI-First Curriculum
Master the only curriculum that blends end-to-end PM skills with hands-on GenAI tools like ChatGPT, Notion, Uizard and more- making you the PM who can lead AI powered product roadmaps from concept to launch.
Learn from the best and get Job ready
Train directly with senior product managers from Zepto, Flipkart, Microsoft and top unicorns. You graduate with a portfolio designed to impress hiring managers from day 1.
Career Launchpad
Get hands-on resume labs, mock interviews, and complete career support to help you land your first Product Management role.
Capstone & Demo Day
Build and pitch a market ready product to a jury of CXOs, VCs, and hiring leaders - your gateway to real world opportunities, not just classroom theory.
The Product Studio™
India’s only hands-on product playground, powered by top industry mentors. Learn through teardown labs, Feature Showcases, failure sprints, and pivots, real-world experiences no one else is teaching.
IBM AI Certification
India’s only product management program in Collaboration with IBM. Earn their AI Product Manager Professional Certification and gain real-world AI expertise.
Gen AI-First Curriculum
Master the only curriculum that blends end-to-end PM skills with hands-on GenAI tools like ChatGPT, Notion, Uizard and more- making you the PM who can lead AI powered product roadmaps from concept to launch.
Learn from the best and get Job ready
Train directly with senior product managers from Zepto, Flipkart, Microsoft and top unicorns. You graduate with a portfolio designed to impress hiring managers from day 1.
Career Launchpad
Get hands-on resume labs, mock interviews, and complete career support to help you land your first Product Management role.
Capstone & Demo Day
Build and pitch a market ready product to a jury of CXOs, VCs, and hiring leaders - your gateway to real world opportunities, not just classroom theory.
Your industry-first advantage
A hands-on, high-impact space to solve real product problems, learn from industry mentors, and build a portfolio that gets you hired.
Product Showcase
Learn how top teams scaled winning features — and what made them stick.
Sample Project: Break down Shopify’s one-click checkout (Shop Pay). See how reducing four steps to one boosted conversions and map lessons for other checkout flows.
Mentor: Jay Karnik
Sr. Product Manager
Product Teardown
Audit live product flows, spot UX gaps, and design smarter alternatives.
Sample Project: Analyze Zepto’s cart-building flow. Simplify add-to-cart, reduce substitution confusion, and design “frequently bought together” bundles for faster orders.
Mentor: Piyush Agarwal
Sr. Product Manager
Product Challenge Labs
Tackle real-world growth and adoption challenges shared by partner companies.
Sample Project: Improve adoption of Spotify’s AI DJ. Test onboarding prompts, rework feature placement, and design playlist loops that drive repeat use.
Mentor: Nitesh Tripathi
Sr. Product Manager Technical
Failure Sprint
Dissect products that didn’t make it — and uncover what went wrong.
Sample Project: Study why Google Podcasts shut down. Map gaps in product-market fit, retention strategy, and explore what could have saved it.
Mentor: Ayaz Khatri
Principle Product Manager
Pivot Challenge
Reimagine failed features into growth engines with the right pivots.
Sample Project: Rebuild Instagram Stories’ early flop. Add engagement hooks like stickers and filters, tie it to Explore, and watch it evolve into a growth driver.
Mentor: Umang Agarwal
Product Manager
Trusted by top companies for product talent
Program Curriculum
A curriculum built for tomorrow’s product managers with hands-on learning, AI integration, and real-world problem solving.
Understand the PM’s role, lifecycle stages, and Product-Market Fit
Frame problems using JTBD and opportunity mapping
Build personas and empathy maps from real user insights
User Research Methods & Tools
Discovery Simulation project
Outcomes
Learn to define real user problems with industry frameworks and AI tools, and validate insights through personas, empathy maps, and discovery case studies.
Understanding roadmap types & OKRs
Apply prioritizations like ICE, RICE and Kano
Opportunity Solution Tree workshop
Roadmap Project
Outcome
Learn to design outcome-driven roadmaps, prioritize features with proven frameworks, and align product goals with business objectives.
Master Agile mindset and Scrum ceremonies from a PM’s lens
Create user stories, epics, and sprint plans in Jira
Learn to write PRDs with clear user stories and acceptance criteria
Outcome
Build confidence applying Agile & Scrum, gain hands-on Jira experience, and learn to write clear, actionable PRDs that drive execution.
Apply design thinking stages to product development
Build user flows and wireframes in Figma
Learn to run usability tests, capture user feedback, and iterate
Submit a prototype project
Outcome
Turn user insights into wireframes and MVPs using design thinking, and prototype with tools like Figma & Uizard to create portfolio-ready product concepts
Learn to identify, map and manage stakeholders effectively
Learn effective PM communication styles (docs, emails, meetings)
Understand team dynamics and how PMs align them
Outcome
Master the art of stakeholder management and communicate decisions with alignment, clarity, and stronger stakeholder buy-in.
Track key metrics like funnels, retention, and growth loops.
Get hands-on with analytics tools such as Mixpanel and Google Analytics
Design and run A/B tests to experiment and validate product decisions
Outcome
Learn to interpret and apply key product metrics to make data-driven decisions, analyze engagement and retention, track funnel drop-offs, and use tools like Mixpanel or Google Analytics to shape product growth.
Understand system design basics including APIs and scalability
Learn how to scope features with tech feasibility in mind
Get hands-on with APIs using Postman
Practice PM–developer collaboration through real-world simulations
Outcome
Build a solid technical foundation to work with engineering teams. Understand APIs, architecture, and stem flows while practicing scoping, handoffs, and feature delivery.
Learn AI product strategy with GenAI and LLM fundamentals
Design AI-powered products with prompt systems while addressing risks and ethics
Create an AI-native feature PRD and prototype
Outcome
Learn to integrate AI at every stage of the product lifecycle, from ideation and research to prototyping and documentation. Explore real use cases, apply prompt engineering, and build GenAI-powered features, culminating in a pitch-ready product brief and PRD.
Understand the B2B SaaS landscape and key stakeholder dynamics
Understand internal tooling and user boarding constraints
Apply your learning with a sprint project to redesign enterprise onboarding
Outcome
Tackle complex B2B challenges by mastering the SaaS lifecycle, key business metrics, and user needs, while collaborating with sales, customer success, and leadership to craft enterprise-ready solutions.
Learn GTM frameworks: audience, channels, timing and type
Explore product pricing through models and real cases
Understand growth loops and monetization strategies
Apply concepts to a Product Studio project or new feature
Outcome
Learn to craft a complete go-to-market strategy by defining audience, channels, timing, and positioning, set success metrics, and create a GTM brief to confidently plan and present product launches.
Reverse-engineer and redesign a known B2C product (teardown)
Build a growth hypothesis and retention-focused strategy
Design and pitch a GenAI-powered feature from scratch
Diagnose and pivot a failed product idea with clarity
Work in teams to solve time-bound product case challenges
Outcome
Get hands-on experience across the full product lifecycle by solving real-world challenges. From reverse-engineering B2C products to pitching GenAI features and relaunching failed ideas, you’ll sharpen your problem-solving, collaboration, and product thinking skills through high-pressure, team-based sprints.
Resume lab, Linkedin optimization for Product Management careers
Career mentorship & interview tips
Mock interviews- product sense, execution and strategy
Outcome
Prepare to land your first (or next) PM role with targeted career support. You’ll craft a compelling resume and LinkedIn profile, get 1:1 mentorship on navigating the PM job market, and build confidence through mock interviews covering product sense, strategy, and execution.
Build a product portfolio through real practice
Solve real problems and turn them into standout portfolio projects.
Improving Grocery Shopping for Tier-2 Users
Redesign the end-to-end experience for first-time digital grocery buyers in non-metro India.
Contextual Privacy Controls in Chat App
Design dynamic settings that let users hide last seen, control group adds, and blur profile pictures in specific contexts enhancing trust, safety, and long-term retention.
Checkout Flow Audit & Redesign for food delivery app
Identify drop-offs and streamline the checkout flow for faster, more reliable conversions.
Increase Engagement for Language LearningApp
Propose features and gamification strategies to drive daily active usage in a language learning app.
GenAI Interview Prep Assistant
Design a GenAI-powered product that simulates and prepares users for job interviews.
Admin Dashboard Improvement in HRMS
Audit and redesign a complex HR dashboard to improve usability and task efficiency.
AI Meeting Summarizer in PM Tool
Create an AI-powered feature that turns voice/text meetings into structured product notes and action items.
Failure Analysis & Pivot
Analyze what went wrong with Stadia’s launch and pitch a pivot strategy with revised positioning and GTM.
Improving Grocery Shopping for Tier-2 Users
Redesign the end-to-end experience for first-time digital grocery buyers in non-metro India.
Contextual Privacy Controls in Chat App
Design dynamic settings that let users hide last seen, control group adds, and blur profile pictures in specific contexts enhancing trust, safety, and long-term retention.
Checkout Flow Audit & Redesign for food delivery app
Identify drop-offs and streamline the checkout flow for faster, more reliable conversions.
Increase Engagement for Language LearningApp
Propose features and gamification strategies to drive daily active usage in a language learning app.
GenAI Interview Prep Assistant
Design a GenAI-powered product that simulates and prepares users for job interviews.
Admin Dashboard Improvement in HRMS
Audit and redesign a complex HR dashboard to improve usability and task efficiency.
AI Meeting Summarizer in PM Tool
Create an AI-powered feature that turns voice/text meetings into structured product notes and action items.
Failure Analysis & Pivot
Analyze what went wrong with Stadia’s launch and pitch a pivot strategy with revised positioning and GTM.
Build your own product
From Day 1, start with an idea, build it through every module, and launch at Demo Day.
Build your team & define your idea
Form a team of 5-6 people and decide on the product you’ll build or the problem you want to solve.
Get your brief approved
Validate your concept and get it approved by your mentor.
Start building & improve with each module
Apply the skills you learn in real time to shape your product.
Receive mentor feedback
Get actionable insights from industry experts to strengthen your product.
Finalize your product
Bring everything together and prepare it for Demo Day.
Showtime: Demo Day!
The big moment. Present your product to industry leaders and peers, and build credibility for your skills.
Build your team & define your idea
Form a team of 5-6 people and decide on the product you’ll build or the problem you want to solve.
Get your brief approved
Validate your concept and get it approved by your mentor.
Start building & improve with each module
Apply the skills you learn in real time to shape your product.
Receive mentor feedback
Get actionable insights from industry experts to strengthen your product.
Finalize your product
Bring everything together and prepare it for Demo Day.
Showtime: Demo Day!
The big moment. Present your product to industry leaders and peers, and build credibility for your skills.
Master AI tools every product manager needs
AI isn’t just another tool in the box, it’s the backbone of modern product execution. Learn to use AI tools to build faster, personalize smarter, and make sharper decisions.
Learn from AI product leaders
Learn the skills, tools, and mindset that today’s AI product leaders use every day.
Jay Karnik
Sr. Product Manager
Ayaz Khatri
Principle Product Manager
Nitesh Tripathi
Sr. Product Manager Technical
Praveen Dwivedi
Product Manager
Jay Karnik
Sr. Product Manager
Ayaz Khatri
Principle Product Manager
Nitesh Tripathi
Sr. Product Manager Technical
Praveen Dwivedi
Product Manager
Jay Karnik
Sr. Product Manager
Ayaz Khatri
Principle Product Manager
Nitesh Tripathi
Sr. Product Manager Technical
Praveen Dwivedi
Product Manager
Future roles you can step into
B2C Product Manager
Analytics/Data Product Manager
Growth Product Manager
Associate Product Manager
AI Product Manager
B2B Product Manager
Technical Product Manager
Product Marketing Manager
Go-to-Market (GTM) Lead
Product Strategy Consultant
What you’ll do each week
Learn new skills, build real projects, and grow every week.
Weekday
BYOP Group Discussions (with Mentor)
Monthly mentor-led discussions to refine your product thinking.
BYOP Group Discussions (without Mentor)
Peer-to-peer sessions once a month for idea exchange and feedback.
Weekend
Core Concept Learning
Deep dive into frameworks, analytics, and product strategy.
Hands-on with Tools
Learn and practice with leading product & AI tools.
Projects
Apply concepts through real-world, hands-on product projects.
Masterclasses
Learn from industry experts on advanced product topics.
Who this program is for?
Whether you're switching tracks or levelling up, this program is built for aspirants ready to step into product management.
Early Product Managers
Looking to sharpen their skills and stay ahead with AI-led tools and thinking
Tech/IT Professionals
Looking to move beyond code and into product strategy
Analysts
Who want to own the product, not just the dat
Project Managers
Aiming to drive product decisions, not just delivery
UX/UI Designers
Ready to shape the roadmap, not just the interface
Marketers
Who want to influence what gets built and not just how it’s sold
What our learners say
Success stories from those who turned ambition into product careers
Why this program stands out
A learning experience designed for real impact
Certification to advance your career
Earn the IBM AI Product Manager Professional Certificate and a post graduate certificate from Imarticus to stand out to recruiters.
Imarticus Certificate
IBM AI Product Manager Professional Certificate
Program fee
₹ 1, 25,000*
(All inclusive)
*Zero-cost EMI is also available
FAQs
We understand that juggling a full-time job and a course can be challenging, that’s why this program is built to fit your schedule. Live sessions are held on weekends, and you’ll need to commit just 6-8 hours per week. It’s designed to be flexible, so you can learn at your own pace without compromising on your work commitments.
This program is built to help you lead in the age of AI. From day one, you’ll adopt an AI-first mindset and work with tools like Mixpanel, Uizard, Notion AI, and Figma AI across the entire product lifecycle, from research and ideation to prototyping, prioritization, analytics, and experimentation.
You’ll dive into hands-on learning with our Product Studio™, where you'll tackle real product teardowns and challenge labs, solving actual problems from top companies under the guidance of experienced mentors. Along the way, you’ll build an AI-enhanced portfolio, learn how to integrate AI features into product ideas, and apply AI insights to real-world decisions.
And to top it off, you’ll earn the IBM AI Product Manager Professional Certificate, plus 10 individual certifications for each course in the AI learning path. By the end, you won’t just understand how AI fits into product management — you’ll know how to build with it.
This program is designed to give you a strong edge in your PM journey, with hands-on projects, real-world product thinking, and a portfolio that sets you apart. While we don’t guarantee a job, you’ll get extensive career support including mock interviews, resume reviews, and 1:1 mentorship to help you confidently pursue PM roles.
The Product Studio™ is an exclusive, hands-on platform within the program where you solve real product problems, benefit from industry mentorship, and build a strong portfolio. It includes:
- Reverse-engineer and redesign a known B2C product (teardown)
- Build a growth hypothesis and retention-focused strategy
- Design and pitch a GenAI-powered feature from scratch
- Diagnose and pivot a failed product idea with clarity
- Work in teams to solve time-bound product case challenges
This program is the only one in India that offers direct industry collaboration with IBM, and awards you the IBM AI Product Manager Professional Certificate upon completion. This credential boosts your profile and validates your skills in both AI and product management, making you stand out to recruiters.
The program offers a comprehensive career launchpad, including resume labs, mock interviews, pitch preparation, and ongoing mentorship. You’ll also showcase your product at Demo Day, where you present to industry mentors and get feedback that strengthens your portfolio and hiring chances. All of this is designed to give you direct, actionable feedback and help you land your first (or next) product management role.
Absolutely yes! Many successful PMs come from non-tech fields. This program is designed to get you job-ready with an AI-first curriculum that starts from basics, real-world practice in the Product Studio, and hands-on mentorship. You’ll build your own product portfolio and gain the confidence to crack PM roles, even without a technical background.
- Product Studio & Real-World Challenges
Dive into a dynamic Product Studio environment that emphasizes real-time application and problem-solving through actual product scenarios.
- AI-First & Future-Ready Curriculum
This program equips you to excel in AI Product Management—one of today's most in-demand career paths. Coupled with a dual certification from Imarticus Learning and IBM's AI Product Manager Professional Certificate, it adds both credibility and industry validation.
- Powered by GenAI Experts
Learn with support from IBM’s GenAI powerhouse—one of the most prolific innovators in generative AI.
- Start Building from Day One
Begin ideating, prototyping, and iterating your own product with expert mentorship. By program end, you’ll graduate with both a polished product portfolio and the confidence to ace top PM roles—with career support backing you all the way.
IBM is a global leader in Generative AI, holding the highest number of GenAI patents, ahead of Google and Microsoft. The curriculum, built by IBM experts, gives you 10 stackable course certifications and the prestigious IBM AI Product Manager Professional Certificate — adding strong credibility to your profile.
Yes. Upon successful completion of all modules and project submissions, you’ll receive:
- A Certificate of Completion from Imarticus Learning
- Earn 10 IBM course completion certificates and unlock the prestigious IBM AI Product Manager Professional Certificate, proof of guided, hands-on training with industry experts.
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